World Smile Day® is celebrated on the first Friday in the month of October every year. The idea of World Smile Day was coined and initiated by Harvey Ball, a commercial artist from Worcester, Massachusetts. Harvey Ball is known to have created the Smiley Face in 1963. The World's first World Smile Day was held in the year 1999 and has been held annually since. (#WorldSmileDay)
The World Smile Corporation was founded by Ball in 1999. The Corporation licenses Smileys and organizes World Smile Day. World Smile Day raises money for the Harvey Ball World Smile Foundation, a non-profit charitable trust that supports children's causes. World Smile Day is held on the first Friday of October each year and is a day dedicated to "good cheer and good works". The catch phrase for the day is "Do an act of kindness - help one person smile".